“How do you deal with competition that has more than you — whether it be money, clout, or expertise?”
I’ve been thinking a lot lately about the media space and competition, especially considering the new blood infused in the industry recently.
A few days ago, I went to the launch of Switch TV as a guest.
Switch Tv launch in early October.
Owned by Kenya Red Cross, Switch TV is a new TV network “aimed at educating and empowering the youth to enable them to contribute towards addressing humanitarian challenges in Kenya, Africa, and the whole world.”
Basically, they are competition — or they could be partners.